Sustainable clothing by Kent
Shop for ethical and sustainable clothing from Kent in Europe
KENT, founded in 2020 by Stacy and Jeff Grace in Los Angeles, is a pioneering fashion brand dedicated to sustainability. Specializing in compostable underwear and loungewear, KENT exclusively uses GOTS-certified organic pima cotton, ensuring their products are free from synthetics, dyes, and toxins. Their "Plant Your Pants" initiative promotes composting garments to return them to the soil within approximately 90 days, addressing the environmental impact of landfill waste. In 2022, KENT secured a deal on the live season premiere of "Shark Tank," receiving offers from four investors before partnering with Daymond John, CEO and Founder of FUBU. This partnership has further propelled KENT's mission to revolutionize the fashion industry by combining style with environmental responsibility.