Sustainable clothing by Kuyichi

Kuyichi is a Dutch fashion brand founded in 2001 by the NGO Solidaridad, aiming to introduce organic cotton into the clothing industry. They were pioneers in producing organic denim, emphasizing eco-friendly materials and fair labor practices. Kuyichi's commitment to sustainability is evident through their use of organic and recycled materials, such as organic cotton, recycled polyester, and Tencel, and their dedication to transparent production processes. They also focus on timeless designs, promoting longevity over fleeting trends, and have adopted circular business models, including resale and upcycling initiatives, to further reduce environmental impact.