Matona is a family-run fashion brand founded in 2016 by Katharina and David in the Austrian Alps. Specializing in sustainable kidswear, they create high-quality, timeless pieces designed to grow with children and be passed down through generations. Their commitment to sustainability is evident in their use of organic fabrics like linen and cotton, as well as recycled materials such as nylon and fisher nets. Manufactured ethically in small, GOTS-certified factories in Portugal, Matona ensures fair working conditions and environmentally friendly production processes. Their mission, "Step by Step for a better future," reflects their dedication to positive change in the fashion industry.
Matona
Casual Shirt olive
Matona
5-Panel Cap dune
Matona
Knit Jacket lavender
Matona
Basic Bra rooibos
Matona
Ribbed Dress maroon
Matona
Barrel Leg Pants striped
Matona
Wrap Skirt denim
Matona
Boxy Knit Vest vanilla
Matona
Light Sweatshirt blue fog
Matona
Basic Bra toffee
Matona
Cotton Knit Top copper/apricot
Matona
Cotton Knit Top fir/lavender
Matona
Day Blouse white
Matona
Easy T-Shirt rose
Matona
Boxy Jacket nightfall
Matona
Classic T-Shirt navy
Matona
Apron Vest azure
Matona
Bermuda Shorts navy
Matona
Surf Cap steel
Matona
5-Panel Cap sunset
Matona
Turtleneck Pullover charcoal
Matona
Light Pants navy
Matona
Padded Jacket brick
Matona
Swimsuit moss
Matona
Knit Scarf charcoal
Matona
Field Sweater fir
Matona
Basic Crop Top ecru
Matona
Boxy Dress rose
Matona
Corduroy Classic Jacket anchor blue
Matona
Utility Pants denim
Matona
Apron Vest poppy
Matona
Vintage Collar Blouse squash
Matona
Bikini Bottom oat
Matona
V-Neck Bathing Suit basil
Matona
Basic Crop Top olive
Matona
Bikini Briefs amber
Matona
Basic Bra olive
Matona
Turtleneck Sweater konfetti
Matona
Bonnet Baby smoky blue
Matona
Heavyweight T-Shirt white
Matona
Flannel Collar Dress plaid check
Matona
Muslin Blouse powder blue
Matona
V-Neck Cardigan graphite
Matona
Twill Classic Jacket navy
Matona
Linen Shirtblouse white
Matona
Easy T-Shirt rooibos
Matona
Polo Shirt bone
Matona
V-Neck Cardigan poppy


Be the first to know when Europe's top ethical brands are on sale, sign up to our newsletter here