Sustainable clothing by Nooboo

Nooboo is a sustainable fashion brand founded by Amar de Winter, focusing on eco-friendly clothing made primarily from bamboo. The name "Nooboo" combines "new" and "bamboo," symbolizing the brand's commitment to innovative, renewable materials. Bamboo is chosen for its minimal water usage, resistance to diseases, and natural antibacterial properties, reducing the need for pesticides and frequent washing. The brand emphasizes fair production practices, sourcing bamboo from local plantations in Ubud, Bali, and manufacturing garments in Portugal and Indonesia. Nooboo also uses natural dyes derived from mango leaves, eliminating chemicals from the production process, and ships products in recycled, plastic-free packaging to minimize environmental impact. Additionally, the company plants a bamboo bush for every t-shirt sold, reinforcing its dedication to sustainability and community support.