Vitamin A is a California-based swimwear brand founded in 2000 by Amahlia Stevens, a former designer for Patagonia. The brand is renowned for pioneering sustainable swimwear by introducing EcoLux, the first luxury swim fabric made from recycled fibers. Vitamin A's commitment to sustainability is evident in their use of recycled materials, waterless digital printing, and eco-friendly packaging. They also collaborate with fair trade artisans and are members of 1% for the Planet, donating a portion of proceeds to ocean conservation efforts. Their designs blend feminine aesthetics with eco-conscious innovation, offering versatile and flattering swimwear that reflects a modern Californian ethos.
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