Cuyana, founded in 2011 by Karla Gallardo and Shilpa Shah, is a San Francisco-based fashion brand that embodies the philosophy of "fewer, better things." This approach encourages consumers to invest in timeless, high-quality essentials that transcend fleeting trends. The name "Cuyana," derived from the Quechua language, means "to love," reflecting the brand's commitment to creating products that inspire affection and long-term ownership. Central to Cuyana's identity is its dedication to sustainability and ethical practices. The brand ensures that 100% of its collection is crafted from sustainably certified materials, including organic cotton and recycled plastic. They also promote circularity through programs like Cuyana Revive, which allows customers to sell or donate pre-loved items, and partnerships with organizations such as H.E.A.R.T. to support women rebuilding their lives after abuse. (better.cuyana.com) What sets Cuyana apart is its emphasis on heritage craftsmanship and responsible production. By collaborating with artisans worldwide, the brand preserves traditional techniques while ensuring fair labor practices. This commitment results in products that are not only elegant and functional but also ethically made, appealing to consumers who value both style and sustainability.
Cuyana
Convertible Belt Bag
Cuyana
Poplin Off-The-Shoulder Cropped Top
Cuyana
Tencel Mar Dress
Cuyana
Oversized Celestia Bag
Cuyana
Alpaca Open-Back Turtleneck Sweater
Cuyana
Pima Boxy Tank
Cuyana
Paloma Tote
Cuyana
Drape-Back Sleep Set
Cuyana
Airpod Case (Shimmer)
Cuyana
Linen Pleated Pants
Cuyana
Canvas System Beach Tote
Cuyana
Top Handle Crossbody Bag
Cuyana
Sunset Pouch Set
Cuyana
Wide Strap
Cuyana
Silk Sol Dress
Cuyana
System Tote 13-inch
Cuyana
Tall Easy Tote
Cuyana
Fleece Funnel Neck Hoodie
Cuyana
Washable Silk Relaxed Bomber
Cuyana
Gathered-Neck Maxi Cover Up
Cuyana
La Toquillera
Cuyana
Washable Charmeuse Cross-Back Cami
Cuyana
Small Fewer, Better Shopping Bag
Cuyana
Thin Adjustable Strap
Cuyana
Mini Classic Zipper Pouch
Cuyana
Zero Waste Shopping Bag
Cuyana
System Flap Bag (Snake)
Cuyana
Mini Bow Bag (Suede)
Cuyana
Barrel Pant
Cuyana
Ponte Legging Pant
Cuyana
Sculpted Hair Pin
Cuyana
Linen Cropped Tank
Cuyana
Lluvia Earrings
Cuyana
Terry Balloon Sleeve Sweatshirt
Cuyana
Fold Zip Wallet
Cuyana
Fleece Oversized Collar Sweatshirt
Cuyana
Letter Keychain V
Cuyana
Letter Keychain Y
Cuyana
System Zipper Tote 13-inch
Cuyana
Mini Palma Tote
Cuyana
Paloma Bag
Cuyana
Leather Wrap Skirt
Cuyana
Rose Quartz Embellishment
Cuyana
French Terry Wrap
Cuyana
Curved Zip Wallet (Croco)
Cuyana
Mini Linea Bucket Bag
Cuyana
Light Sculpted Jacket
Cuyana
Poplin Gathered Skirt


Be the first to know when North America's top ethical brands are on sale, sign up to our newsletter here