DAKOTA JEANS

Our DAKOTA jeans save over 2800 liters of water per pair (what someone drinks over 38 years) while delivering a good fit and natural stretch. 

Dyed in Italy using Smart Indigo™ and finished with Jeanologia™ laser and ozone technologies the process eliminates toxic chemicals and significantly reduces impact. 

Designed for circularity each pair is 100% mono-material sewn with cotton yarn and finished with unscrewable metal buttons that can be removed and reused making each pair fully recyclable at the end of its life.  

Straight fit 
 Mid-waistedk
100% mono-material and recyclable
0% elastane (natural stretch from the weave)
80% water savings vs conventional denim
Sewn o stitching in 100% cotton
Unscrewable metal buttons made with zamack (a zinc-based material with aluminum magnesium and copper nickel-free) removable and reusable
No zippers. No synthetic materials
Made in proximity
Smart Indigo™ dyeing (no toxic chemicals)
Laser and ozone finishing with Jeanologia™ (safe vintage effect with over 60% les wáter)