Blonde Gone Rogue is a London-based sustainable fashion brand founded in 2017 by Denitsa and Gergana, aiming to redefine the fashion industry with ethical and transparent practices. The brand specializes in creating stylish clothing for the dynamic urban woman, utilizing upcycled, recycled, and organic fabrics to minimize environmental impact. Production takes place in small, independent factories in Ruse, Bulgaria, ensuring fair labor practices and living wages for all workers. Their commitment to sustainability is evident through the use of eco-friendly materials like upcycled textiles, organic cotton, and Cupro fabric, and they actively promote transparency in their supply chain through initiatives like "The Blonde Chain." By focusing on high-quality, long-lasting designs, Blonde Gone Rogue offers fashion that is both responsible and fun, challenging the norms of fast fashion.
Blonde Gone Rogue
Ocean Drive Elastic Bralette, Upcycled Cotton, in Lilac
Blonde Gone Rogue
Ferris Wheel Tee, Organic Cotton, in Pink
Blonde Gone Rogue
Candy Apples Mens Tee, Organic Cotton, in White
Blonde Gone Rogue
Disco Trip Embroidered Mens Sweatshirt, Organic Cotton, in Khaki Green
Blonde Gone Rogue
Wildflower Skinny Jeans with Veils, Upcycled Cotton, in Denim Blue & Pink
Blonde Gone Rogue
Linen Midi Skirt, Upcycled Linen, in Yellow
Blonde Gone Rogue
Wicked Zipper Midi Dress, BCI Cotton, in Black
Blonde Gone Rogue
Roller Coaster Mens Tee, Organic Cotton, in Beige
Blonde Gone Rogue
Linen Midi Skirt, Upcycled Linen, in Navy
Blonde Gone Rogue
Tangle Gathered Turtleneck, Upcycled Cotton, in Lilac
Blonde Gone Rogue
Ocean Drive Elastic Bralette, Upcycled Cotton, in Multicolour Stripe


Be the first to know when Europe's top ethical brands are on sale, sign up to our newsletter here