- Accessories
- Footwear
- Tops & T-shirts
- Skirts & Dresses
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Sweaters & Hoodies
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Underwear & Socks
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- Women's Sustainable Bras
- Women's Sustainable Sports Bras
- Women's Sustainable Panties
- Women's Sustainable Thongs
- Women's Sustainable Lingerie
- Women's Organic Cotton Bras
- Women's Organic Cotton Panties
- Women's Organic Cotton Thongs
- Women's Sustainable Bamboo Underwear
- Women's Lyocell/Tencel Underwear
- Women's Hemp Underwear
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- Shirts
- Swimwear
- Bottoms
- Pyjamas
Ninety Percent is a London-based womenswear brand founded in 2018 by Para Hamilton and Shafiq Hassan, who bonded over shared values such as wildlife preservation and anti-poverty initiatives. The brand is distinguished by its radical profit-sharing model, allocating 90% of its distributable profits between the workers who produce its collections and five charitable causes chosen by customers. Ninety Percent's commitment to sustainability is evident in its use of eco-friendly materials like GOTS-certified organic cotton and TENCEL™, and its dedication to ethical labor practices, including fair wages and comprehensive worker welfare programs. This unique approach combines contemporary design with a strong ethical foundation, setting Ninety Percent apart in the fashion industry.
Ninety Percent
Compact Cotton Long Sleeve T-Shirt in Black
Ninety Percent
Iphis Draped Long Sleeve Top in Powder Blue
Ninety Percent
The Cycling Short in Black
Ninety Percent
Kaia Pleated Tank Top In Off White
Ninety Percent
Kalmia Skirt In Black
Ninety Percent
Riley Twist Strap Vest in Black
Ninety Percent
Classic Half Zip Sweatshirt in Grey Marl
Ninety Percent
Kayla Halterneck Top in Bitter Chocolate
Ninety Percent
Classic Lightweight Cotton T-shirt in Black
Ninety Percent
Rib Tank Dress in Black
Ninety Percent
Bythos Reversible Dress in Merlot
Ninety Percent
Laila Twist Front Bodysuit in Enoki Mushroom
Ninety Percent
Bailey Mini Dress in Black
Ninety Percent
Compact Cotton Oversized T-Shirt in Off White
Ninety Percent
Ellery Barrel Leg Sweatpant in Bordeaux
Ninety Percent
Riley Twist Strap Vest in Bitter Chocolate
Ninety Percent
Classic Lounge Zip Jacket in Oatmeal Marl
Ninety Percent
Katie Ruched Top in Aubergine
Ninety Percent
Siq Dress in Aubergine
Ninety Percent
Tanz Draped Top in Black
Ninety Percent
Lui Top in Sage
Ninety Percent
Katie Ruched Top in Black
Ninety Percent
Classic Sweatshort in Black
Ninety Percent
Priam Draped Dress in Bitter Chocolate
Ninety Percent
Compact Cotton Boyfriend Long Sleeve T-Shirt in Light Grey Marl
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