Lovjoi is a German fashion brand founded in 2014 by Verena Benz, who previously owned an organic grocery store. The brand is dedicated to creating stylish, sustainable, and ethically produced clothing, aiming to revolutionize the fashion industry by combining style with responsibility. Lovjoi's product range includes women's outerwear, underwear, jeans, swimwear, and shoes, all made from eco-friendly materials such as organic cotton, Tencel, and recycled polyester. The brand emphasizes fair production practices, with most garments produced in its own facility in Dürmentingen, Germany, and other facilities in Portugal, Turkey, and Tunisia. Lovjoi also focuses on social responsibility by employing former refugees in its sewing department and assisting them with housing and bureaucratic challenges. The brand's commitment to sustainability is evident in its use of innovative materials like Br4®, made from plant-based polyamide, and its dedication to reducing its carbon footprint through short supply chains and CO₂-neutral shipping. Lovjoi's designs are timeless and versatile, combining minimalist aesthetics with feminine details, catering to women who celebrate their style while supporting a better world.
Lovjoi
Bluse ALAIYA
Lovjoi
Jumpsuit LAVRADIO Black
Lovjoi
Blazer JILLI
Lovjoi
Rock LEONNE
Lovjoi
Bikini Top with Cup ABELIA Biobased Structure
Lovjoi
Jumpsuit STAINE HALFSLEEVE
Lovjoi
Pullover THELISA
Lovjoi
Slip WHORLFLOWER
Lovjoi
Bikini Slip AZORELLA Biobased Structure
Lovjoi
Top JONNAH
Lovjoi
Blouson BOCA
Lovjoi
Bikini Slip High Waist KALMIA Biobased Structure
Lovjoi
Wide Cropped Jeans BARLERIA Black Overdyed
Lovjoi
Culotte TAVIRA
Lovjoi
Blouse LILLMOR
Lovjoi
Top SCIARRA
Lovjoi
Bikini Top Knotted ACANEA Biobased Structure
Lovjoi
Kleid AUDREYANA
Lovjoi
Blouson Jacke BOCA
Lovjoi
Spitzenrock TARU
Lovjoi
Bikini Top with Cup ABELIA Recycled Print
Lovjoi
BH SILVER LACE WINE
Lovjoi
Slip BABIANA
Lovjoi
Bikini Top HELIOPORA Biobased Structure
Lovjoi
BH EVENING PRIMROSE
Lovjoi
Panty FLOWERING FERN
Lovjoi
Pullover KYLINDRA
Lovjoi
Jumpsuit QUENDOLINE
Lovjoi
Bikini Top Cross Back with Wires FORTUNEI Recycled Print
Lovjoi
Top CHEMILLA Black
Lovjoi
Bikini Slip High Cut DIRIMA Recycled Print
Lovjoi
Bikini Top Front Closure LOBELIA Biobased Structure
Lovjoi
Kleid AMINEA
Lovjoi
Bikini Top Front Closure LOBELIA Recycled Print
Lovjoi
Kleid BEAUVOIRE
Lovjoi
Hose SANDROSE
Lovjoi
Jeansrock CELANDINE
Lovjoi
Badeanzug JUBAEA Biobased Structure
Lovjoi
Rock LEONNE
Lovjoi
Top CEYLON OPAL
Lovjoi
Jeans MEDLAR
Lovjoi
Bikini Panty CALEPINA Biobased Structure
Lovjoi
Mom Jeans CARPINE Used Black
Lovjoi
Dress ADEENA
Lovjoi
Bikini Slip Ruffles AMANITA Recycled Print
Lovjoi
Bikini Top Cross Back KAALA LAU Biobased Structure
Lovjoi
Tanga LUMINOUS MOSS
Lovjoi
Kleid FRIEDI


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