Lovjoi is a German fashion brand founded in 2014 by Verena Benz, who previously owned an organic grocery store. The brand is dedicated to creating stylish, sustainable, and ethically produced clothing, aiming to revolutionize the fashion industry by combining style with responsibility. Lovjoi's product range includes women's outerwear, underwear, jeans, swimwear, and shoes, all made from eco-friendly materials such as organic cotton, Tencel, and recycled polyester. The brand emphasizes fair production practices, with most garments produced in its own facility in Dürmentingen, Germany, and other facilities in Portugal, Turkey, and Tunisia. Lovjoi also focuses on social responsibility by employing former refugees in its sewing department and assisting them with housing and bureaucratic challenges. The brand's commitment to sustainability is evident in its use of innovative materials like Br4®, made from plant-based polyamide, and its dedication to reducing its carbon footprint through short supply chains and CO₂-neutral shipping. Lovjoi's designs are timeless and versatile, combining minimalist aesthetics with feminine details, catering to women who celebrate their style while supporting a better world.
Lovjoi
Kleid BEAUVOIRE
Lovjoi
Bikini Top HELIOPORA Recycled Print
Lovjoi
Top PALMAE
Lovjoi
Rock LEONNE
Lovjoi
Culotte JOALINE
Lovjoi
Top PALMAE
Lovjoi
Kleid AMINEA
Lovjoi
Top CEYLON OPAL
Lovjoi
Kleid DAISY Black
Lovjoi
Pullover ALEIKA
Lovjoi
Bikini Top HELIOPORA Biobased Structure
Lovjoi
Body GARDEN TIGER
Lovjoi
Rock LEONNE
Lovjoi
Jeans GREVIE
Lovjoi
Blouson Jacke BOCA
Lovjoi
Bikini Top Cross Back with Wires FORTUNEI Biobased Structure
Lovjoi
Culotte TAVIRA
Lovjoi
Jumpsuit STAINE
Lovjoi
Blouson Jacke BOCA
Lovjoi
Blouson Jacke BOCA
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Kleid EMYLIA
Lovjoi
Jumpsuit ORQUIDEA Chili
Lovjoi
Sweatshirt Malvine
Lovjoi
Bikini Slip AZORELLA Recycled Print
Lovjoi
Top TENELLA
Lovjoi
Bikini Top Knotted ACANEA Biobased Structure
Lovjoi
Sweater MELINDIS
Lovjoi
Top CHEMILLA Black
Lovjoi
Bikini Top Cross Back KAALA LAU Recycled Print
Lovjoi
Rock TRAFARIA Black
Lovjoi
Bikini Slip AZORELLA Biobased Structure
Lovjoi
Kleid ODON
Lovjoi
Bluse MARILIN
Lovjoi
Top RONNIA
Lovjoi
Langarmshirt ARACEA
Lovjoi
Palominta dress
Lovjoi
Slip BABIANA
Lovjoi
Jumpsuit STAINE
Lovjoi
Maxi Kleid RAMARIA
Lovjoi
Bluse CAYSSIE
Lovjoi
Badeanzug Asymmetrical HIBISCO Recycled Print
Lovjoi
Cardigan ANTOINETT
Lovjoi
Jumpsuit LAVRADIO Black
Lovjoi
BH WINDFLOWER
Lovjoi
Bluse MOHNAH
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Bluse SILURI MOIRE
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Top JONNAH
Lovjoi
Culotte TAVIRA


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