Sustainable clothing by Ninety Percent | Ethical Clothing

Ninety Percent is a London-based womenswear brand founded in 2018 by Para Hamilton and Shafiq Hassan, who bonded over shared values such as wildlife preservation and anti-poverty initiatives. The brand is distinguished by its radical profit-sharing model, allocating 90% of its distributable profits between the workers who produce its collections and five charitable causes chosen by customers. Ninety Percent's commitment to sustainability is evident in its use of eco-friendly materials like GOTS-certified organic cotton and TENCEL™, and its dedication to ethical labor practices, including fair wages and comprehensive worker welfare programs. This unique approach combines contemporary design with a strong ethical foundation, setting Ninety Percent apart in the fashion industry.

80 Products | Page 2 of 2 | On Sale Selected

Page 2 of 2 | On Sale Selected

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Owain Jacket in Tahini

Ninety Percent

Owain Jacket in Tahini

69.60
173.90

Siq Dress in Aubergine

Ninety Percent

Siq Dress in Aubergine

46.40
77.30

Sophia Body in Frost

Ninety Percent

Sophia Body in Frost

11.60
18.00

Ninety Percent

Ninety Cap

15.50
19.30

Priam Draped Dress in Bracken

Ninety Percent

Priam Draped Dress in Bracken

54.10
77.30

Owain Jacket in Black

Ninety Percent

Owain Jacket in Black

69.60
173.90

Lui Top in Sage

Ninety Percent

Lui Top in Sage

30.90
41.20

Karpas Top in Black

Ninety Percent

Karpas Top in Black

28.30
39.90

Lightweight Cotton Long Sleeve T-Shirt in Grey Marl

Ninety Percent

Lightweight Cotton Long Sleeve T-Shirt in Grey Marl

18.00
29.60

Leah Ruched Maxi Skirt in Bracken

Ninety Percent

Leah Ruched Maxi Skirt in Bracken

34.80
58.00

Ocarina Dress in Powder Blue

Ninety Percent

Ocarina Dress in Powder Blue

50.20
83.70

Sadie Twist Shoulder Top In Magnet

Ninety Percent

Sadie Twist Shoulder Top In Magnet

25.80
42.50

Raya T-Shirt Dress In Magnet

Ninety Percent

Raya T-Shirt Dress In Magnet

42.50
64.40

Coral Wrap Top In Turkish Coffee

Ninety Percent

Coral Wrap Top In Turkish Coffee

38.70
51.50

Maia Rib Skirt In Green Marl

Ninety Percent

Maia Rib Skirt In Green Marl

55.40
92.80

Romy Long Sleeve Draped Dress in Black

Ninety Percent

Romy Long Sleeve Draped Dress in Black

56.70
87.60

Iphis Top in Sage

Ninety Percent

Iphis Top in Sage

30.90
51.50

Kalmia Skirt In Taupe

Ninety Percent

Kalmia Skirt In Taupe

51.50
148.20

Kaia Pleated Tank Top In Off White

Ninety Percent

Kaia Pleated Tank Top In Off White

27.10
45.10

Laila Twist Front Bodysuit in Enoki Mushroom

Ninety Percent

Laila Twist Front Bodysuit in Enoki Mushroom

29.60
49.00

Katie Ruched Top In Taupe

Ninety Percent

Katie Ruched Top In Taupe

29.60
49.00

Sofia Barrel Leg Jean in Black

Ninety Percent

Sofia Barrel Leg Jean in Black

54.10
77.30

Azores Trousers in Black

Ninety Percent

Azores Trousers in Black

51.50
99.20

Compact Cotton Oversized T-Shirt in Light Grey Marl

Ninety Percent

Compact Cotton Oversized T-Shirt in Light Grey Marl

18.00
29.60

Organic Cotton Shorts in Off White

Ninety Percent

Organic Cotton Shorts in Off White

25.80
42.50

Laila Twist Front Top in Bitter Chocolate

Ninety Percent

Laila Twist Front Top in Bitter Chocolate

29.60
49.00

Noho Micromodal Ruched Top in Black

Ninety Percent

Noho Micromodal Ruched Top in Black

36.10
51.50

Raya Rouch Mini Skirt in Black

Ninety Percent

Raya Rouch Mini Skirt in Black

36.10
45.10

Amor Top in Obsidian

Ninety Percent

Amor Top in Obsidian

33.50
51.50

Organic Cotton Denim Trousers in Off White

Ninety Percent

Organic Cotton Denim Trousers in Off White

46.40
77.30

Leah Ruched Maxi Skirt in Sage

Ninety Percent

Leah Ruched Maxi Skirt in Sage

34.80
58.00

Sofia Barrel Leg Jean in Chalk

Ninety Percent

Sofia Barrel Leg Jean in Chalk

54.10
77.30

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