- Accessories
- Footwear
- Tops & T-shirts
- Skirts & Dresses
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Sweaters & Hoodies
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Underwear & Socks
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- Women's Sustainable Bras
- Women's Sustainable Sports Bras
- Women's Sustainable Panties
- Women's Sustainable Thongs
- Women's Sustainable Lingerie
- Women's Organic Cotton Bras
- Women's Organic Cotton Panties
- Women's Organic Cotton Thongs
- Women's Sustainable Bamboo Underwear
- Women's Lyocell/Tencel Underwear
- Women's Hemp Underwear
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- Shirts
- Swimwear
- Bottoms
- Pyjamas
Ninety Percent is a London-based womenswear brand founded in 2018 by Para Hamilton and Shafiq Hassan, who bonded over shared values such as wildlife preservation and anti-poverty initiatives. The brand is distinguished by its radical profit-sharing model, allocating 90% of its distributable profits between the workers who produce its collections and five charitable causes chosen by customers. Ninety Percent's commitment to sustainability is evident in its use of eco-friendly materials like GOTS-certified organic cotton and TENCEL™, and its dedication to ethical labor practices, including fair wages and comprehensive worker welfare programs. This unique approach combines contemporary design with a strong ethical foundation, setting Ninety Percent apart in the fashion industry.
Ninety Percent
Priam Draped Dress in Bracken
Ninety Percent
Scoop Back Maxi With Princess Seams Bitter Chocolate
Ninety Percent
Classic Rib Henley in Grey Marl
Ninety Percent
Ellery Barrel Leg Sweatpant Bitter Chocolate
Ninety Percent
Crop Flare Travel Pant in Black
Ninety Percent
Corey Ruched Long Sleeve Top in Off White
Ninety Percent
Compact Cotton Oversized T-Shirt in Black
Ninety Percent
Raya T-Shirt Dress In Off White
Ninety Percent
Classic Half Zip Sweatshirt in Black
Ninety Percent
Classic Rib Cami Top in Grey Marl
Ninety Percent
Compact Cotton Oversized T-Shirt in White
Ninety Percent
Cruz Dress In Chestnut
Ninety Percent
Classic Cotton Oversized T-Shirt in White
Ninety Percent
Leah Ruched Maxi Skirt in Taupe
Ninety Percent
Skylar Top in Powder Blue
Ninety Percent
Straight Leg Sweatpant in Grey Marl
Ninety Percent
Classic Sweatpant in Black
Ninety Percent
Classic Cotton Oversized T-Shirt Bitter Chocolate
Ninety Percent
Romy Long Sleeve Draped Dress in Taupe
Ninety Percent
Oversized Hoodie in Bordeaux
Ninety Percent
Compact Cotton Long Sleeve T-Shirt in Off White
Ninety Percent
Sadie Twist Midi Skirt in Bitter Chocolate
Ninety Percent
Riley Twist Strap Vest in Black
Ninety Percent
Lui Top in Black
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