Lovjoi is a German fashion brand founded in 2014 by Verena Benz, who previously owned an organic grocery store. The brand is dedicated to creating stylish, sustainable, and ethically produced clothing, aiming to revolutionize the fashion industry by combining style with responsibility. Lovjoi's product range includes women's outerwear, underwear, jeans, swimwear, and shoes, all made from eco-friendly materials such as organic cotton, Tencel, and recycled polyester. The brand emphasizes fair production practices, with most garments produced in its own facility in Dürmentingen, Germany, and other facilities in Portugal, Turkey, and Tunisia. Lovjoi also focuses on social responsibility by employing former refugees in its sewing department and assisting them with housing and bureaucratic challenges. The brand's commitment to sustainability is evident in its use of innovative materials like Br4®, made from plant-based polyamide, and its dedication to reducing its carbon footprint through short supply chains and CO₂-neutral shipping. Lovjoi's designs are timeless and versatile, combining minimalist aesthetics with feminine details, catering to women who celebrate their style while supporting a better world.
Lovjoi
Pullover HÖJA
Lovjoi
Bikini Top Front Closure LOBELIA Recycled Print
Lovjoi
Jumpsuit STAINE HALFSLEEVE
Lovjoi
Dress SORAIDA
Lovjoi
Rock SPINELL
Lovjoi
Mini Kleid ABELONE
Lovjoi
Dress ELOUISE
Lovjoi
Mom Jeans CARPINE Blue Denim
Lovjoi
Panty YARROW Black
Lovjoi
Slip LADIES NIGHTCAP Black
Lovjoi
Cardigan LEYLAH
Lovjoi
Bluse SILURI MOIRE
Lovjoi
Panty PENNYROYAL
Lovjoi
Blouse LILLMOR
Lovjoi
Top SCIARRA
Lovjoi
Bluse ALAIYA
Lovjoi
BH SILVER LACE WINE Black
Lovjoi
Panty WILD THYME Black
Lovjoi
Slip LADIES NIGHTCAP
Lovjoi
Bikini Top Knotted ACANEA Biobased Structure
Lovjoi
Panty PENNYROYAL Black
Lovjoi
Panty GRANDIFLORA
Lovjoi
BH MOONLIGHTER Black
Lovjoi
BH FEATHERMOSS
Lovjoi
Body GARDEN TIGER Black
Lovjoi
Bralette STIPA
Lovjoi
Pullover ALEIKA
Lovjoi
Jumpsuit LAVRADIO Black
Lovjoi
Panty FLOWERING FERN
Lovjoi
Pullover THELISA
Lovjoi
Bluse CAYSSIE
Lovjoi
Hose SANDROSE
Lovjoi
Badeanzug JUBAEA Recycled Print
Lovjoi
Jeans MEDLAR
Lovjoi
Kleid AUDREYANA
Lovjoi
Bikini Slip High Cut DIRIMA Biobased Structure
Lovjoi
Hose HEDIE
Lovjoi
Bralette STIPA
Lovjoi
Jumpsuit STAINE Black
Lovjoi
Jeans BARLERIA
Lovjoi
Hose SANDROSE black
Lovjoi
Hose SANDROSE
Lovjoi
Top NINIVA
Lovjoi
Spitzenrock TARU
Lovjoi
Bikini Top with Cup ABELIA Recycled Print
Lovjoi
Bikini Top Cross Back with Wires FORTUNEI Recycled Print
Lovjoi
Cardigan LEYLAH
Lovjoi
Bikini Top Cross Back KAALA LAU Recycled Print


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